Fast, flexible and user-friendly

BaseCase is the leading value communication platform for the life sciences industry. It is the fastest way to integrate complex evidence—such as health economic models, real world datasets, and slide decks—into engaging mobile content. BaseCase removes the need for programmers, reducing costs and shortening timelines.

  • Update your content in the cloud, at any time
  • No code
  • Up to 4x faster
Maximize the impact of your content with BaseCase Insights

With Insights you can discover exactly how users interact with your content on a page-by-page basis through the use of color-coded heat maps.

Focus your analysis on a specific date range using an interactive timeline, and make informed design decisions for future updates with a wealth of detailed usage data.

Select specific date ranges to show content usage data over time.


Examine pageviews, view time and interactions, ranked over an adjustable timeframe.


Drill down through groups and pages to reveal exactly how your content is used.


Visualize the number of interactions per page using color-coded heatmaps.


Download usage statistics in spreadsheet format for further analysis and reporting.

Common use-cases of Insights

Create data-driven designs

Optimize your content by incorporating usage data into your design approach.

Enhance productivity

Base discussions on actionable feedback data, rather than anecdotal evidence.

Targeted updates

Identify problematic design elements and schedule updates.

Identify key value messages

See which value messages are used most by your field teams.

Inform resource allocation

Factor usage data into your content update strategy and maximize your return.

Monitor new releases

Monitor any content updates and quantify impact across multiple metrics.